Mediachrome
Press Power visual asset

Client solution

Press Power

Agenzia DiRE extends a multi-platform news video portal across mobile, TV apps and newsroom publishing workflows.

ReferenceAgenzia DiRE CategoryNews Year2023-2024 Original sitetv.dire.it
01 · Source signal

Newsroom feeds, video assets, schedules, audience channels and advertising inventory.

02 · Mediachrome Solution

Video portal, mobile apps, TV apps, publishing workflow, ad-serving, analytics and audience management.

03 · Controlled output

An always-on video news ecosystem across web, mobile and connected TV screens.

The need

Agenzia DiRE sought a comprehensive digital solution to enhance their news delivery across multiple platforms.

The goal was to design and develop a robust video portal, along with mobile and TV apps to ensure seamless access to international, national, and local news.

The aim was to create a unified, user-friendly interface that supports high-quality video content and real-time news updates, so to help move DiRE’s position among the top press agencies in Italy.

Result

We designed and developed a comprehensive digital platform for Agenzia DiRE, including a robust video portal, mobile apps, and TV apps for AndroidTV, tvOS and Tizen.

Our solution ensures seamless access to international, national, and local news.

We also built an easy-to-use publishing system that interfaces with the newsroom, allowing quick scheduling and distribution of video news across all channels. The platform integrates custom ad-serving and analytics technology, audience management, and real-time news updates.

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